Leeds-based MacComms has been appointed by workplace wellbeing company Champion Health to manage the fast-growing firm’s public relations.
Champion Health has invested in the PR agency to support its continued growth having successfully received £1 million investment from Twinkl last year. MacComms is responsible for raising the profile and credibility of the young business which supports employers to support their employee’s wellbeing.
MacComms, formed in April 2015 by multi-award-winning businesswoman and Yorkshire Businesswoman member Ellie MacDonald, has helped hundreds of owner-managed firms to secure publicity and award wins, with a particular expertise in supporting entrepreneurial-led tech businesses.
Having supported Champion Health on a pro-bono basis since Covid hit and the company crowdfunded to offer its support for free throughout the first wave of the pandemic, Ellie was keen to help spread the word about the ethical business.
Ellie comments: “I’m really proud to have added Champion Health to our portfolio of impressive entrepreneurial-led clients who have set out to make a positive difference in the world.
“As soon as I met Champion Health’s CEO, Harry Bliss, I knew this was a company I wanted to support. They share my values and passion to make a positive difference in the wellbeing and mental health space and I instantly loved what Champion Health were doing.
“Sometimes you meet people who have something particularly special and there’s no doubting that Harry is one of those people. I’m genuinely excited to help a business which is led by an inspiring entrepreneur behind an important mission.”
Harry said: “We are excited to have partnered with MacComms to help us reach and support more employees at a critical time where our wellbeing has been hit particularly hard. Ellie and her business are clearly mission-led which is hugely important to us, many of my own team, including myself and Ellie have personal experience of losing loved ones from suicide and we share a collective purpose to help make a difference and change this.”
MacComms plans to build on its current success and grow with further entrepreneurial-led businesses added to its portfolio as well as supporting smaller businesses to master their own PR via its new PR training offer.