IT support provider and cloud solutions specialist Central Networks and Technologies (Central) has appointed Nicola Brown as sales director. The hire is intended to build upon the firm’s sustained growth as it has supported its clients’ business continuity throughout the COVID-19 pandemic by bolstering IT infrastructure.

Having amassed over 20 years’ experience selling IT solutions into the social housing sector, Nicola has held a range of senior sales roles including regional director at social housing software provider Housing Partners. Her responsibilities included new business development and managing strategic accounts across the North West.

Nicola is also a director of WISH (Women In Social Housing), a community interest company that champions women working within the sector, in addition to co-chairing the North West WISH network.

Nicola’s blend of experience in social housing and tech makes her the ideal fit for the role at Central, which has strong ties with the housing association market with clients such as Bron Afon and Horton Housing. Nicola’s appointment is also designed to drive new business streams in the SME sector, including manufacturing, where Central has already made an impact in providing IT solutions including an extended relationship with Aflex Hose.

Paul Beaumont, general manager at Central Networks and Technologies commented: “I am extremely pleased to welcome Nicola to the senior team, she brings a wealth of experience in the housing association market and in sales and account management.”

“Nicola’s appointment further cements Central’s commitment to the social housing market, which presently accounts for around 75% of our revenues. She also strengthens our sales management abilities as we further augment these revenues with new business from the SME sector.”
Central Networks and Technologies offers a wide range of IT services, including public, private or hybrid cloud solutions, infrastructure services, as well as disaster and backup solutions. The company is a Microsoft Gold Partner and a Microsoft Azure specialist.